
Volas Entertainment and Lancio Entertainment Launch SuperMaxi on WIND’s On-Deck portal in Italy
Volas to supply its Volas360™, a full content portal solution along with Lancio’s rich graphics content portfolio, in order to provide WIND’s 16 million subscribers a premium mobile content portal
Herzliyya, Israel, September 8, 2008, Volas Entertainment Ltd, part of the Logia Group and a value added managed mobile services provider, signs an additional development deal with Lancio Entertainment, part of the Lancio Group, an Italian publishing company founded in 1934 and leading mobile content and service provider, to launch SuperMaxi mobile portal, which includes its mobile graphics content portfolio, on Italy’s 3rd largest mobile operator, WIND Telecommunications On-Deck portal.
Using Volas360™, Lancio will be able to provide WIND with editorial services and premium content such as screensavers, wallpapers, animations and themes using any 2.5G or 3G device on their network. The services will be provided to WIND’s 16 million mobile subscribers across the country. The SuperMaxi portal can be accessed directly from WIND’s on-deck content portal service.
"We have built up a very strong relationship with Lancio and are thrilled to continue to grow with them in the region.” commented Doron Cohen, CEO & Founder of Volas. “WIND marks the 3rd operator deal in Italy with Lancio and continues to prove to us that the combination of Lancio’s strong local presence and experience alongside Volas’ technology and content management is the way to go.”
“Our partnership with Volas continues to mature and prove itself valuable as we are expanding our market reach and brand awareness across the country.” added Arturo Mercurio, CEO & Founder of Lancio Entertainment. “It is very important for us to have the ability to offer our operator partners new ways to increase revenues and expand their content & service offering and this is made easy when working with Volas.”
Volas360™ is both a complete mobile portal solution and our business philosophy – providing our customers with a winning combination of both technological solutions and rich content tailored especially for you. It includes building of the mobile portal, full integration and professional services into the operators, content management & aggregation as well as full 24/7 support, maintenance and monitoring services.
About Lancio Entertainment
Lancio-Entertainment is a mobile content and service provider founded in 2002.
It is part of the Lancio group, an Italian publishing company founded in 1934 which publishes magazines in Italy and worldwide. To name a few of its successful publications, Kiss, Kolossal Charme, Sogno, Lancio Comix, Playboy Italian edition, and more.
Lancio Entertainment creates and owns the rights for a variety of premium content including, Erotic, Mobile Soap Operas/Telenovela, Comics, Jokes, Cartoons, Tarots, Fitness, Motors, Horoscope, Ringtones/Truetones, Wallpapers and Screensavers.
All of Lancio Entertainment’s, contents are adapted for the mobile world: image size, color depth, MMS, WAP sites, I-mode sites, video and audio.
Lancio-E is currently providing its content and services to mobile operators internationally.
For more information, please visit: www.lanciomobile.it.
About Volas Entertainment Ltd:
Volas Entertainment, part of the Logia Group of companies, is a wireless application service provider (WASP) providing an end-to-end solution for On & Off Deck portals including content aggregation, value-added managed services, mobile billing and transcoding for content providers, handset distributors and manufacturers, mobile portals and wireless operators.
Founded in 2004, Volas Entertainment is located in Herzliah, Israel, and has a growing customer base in Europe, Asia, North America and the Middle East. The company’s proven track record, products and attentive service have attracted clients such as Telecom Italia Mobile, Vodafone, Lancio Entertainment, WIND, Orange, Smart, Cellcom and more.
For more information, please visit: www.VolasEnt.com
About Logia Group
Logia Group is comprised of companies that share a synergistic vision for the convergence of Internet and mobile media. The group is founding and investing in companies that provide added value to its core business in these markets. Logia Mobile, a global service provider and expert marketer of end to end mobile solutions; Volas Entertainment, providing mobile video solutions and value added managed services for operators and content providers; Streetunes, direct to consumer mobile services in the US and Europe; TheCellFreak, free mobile content portal; Logia India, distributing mobile content for India & the rest of far east market; 8Hands, a unified social networking client for mobile devices and PCs, which aggregates the social networking experience from various networks; YouLicense, an online music licensing marketplace, bringing together artists and music lovers; Media Layers, the pioneer in real time personalized video and rich-media mobile advertising.
Logia Group, established in 2004, is a privately held company led by a group of Internet, media and technology veterans and has operations in Europe, North America Asia Pacific and the Middle East.
For more information please visit: www.logiamobile.com
Enquiries:
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Volas Entertainment
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Doron Cohen, CEO
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+ 972 545 224017
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Lancio Entertainment
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Arturo Mercurio, CEO
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+ 39 (06) 3350644
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